The Internet Marketing or Network Marketing!

When I interact with most online marketers, it’s obvious that they view Internet marketing and network marketing as two separate and very distinct worlds. Proponents of either often act as if the other is something to be avoided like the plague.

I personally am involved in marketing for, and consulting with, companies in both “worlds.” I’ve discovered that there is a lot of overlap, go to www.internet-marketing-world.com and that there are techniques which work equally well in both worlds.

Let’s briefly examine how they differ, and which is better.

Network marketing, or MLM, is very familiar to most people because we’ve all been approached by someone in the offline world who is doing it. We’ve been invited to meetings, or sat through presentations where they demonstrated what they did, and how it could mean financial independence for you.

I generally think of network marketing as:

- Being multiple-tiered – where you earn on the efforts of others that you recruit.

- Offering residual income, where you sell the product once, and then earn commissions each month as the customer reorders a consumable product.

- Utilizing auto-shipment, where the customer agrees to purchase a certain amount of the product or service each month… generally at a lower price that if it were a one-time purchase.

- Requiring lots of phone calls, meetings, and direct interaction with the customers.

- Allowing representatives to grow their businesses through duplicable systems where they just plug new representatives into a proven system.

I generally think of Internet marketing as:

- Utilizing a two-tiered (at most) payment plan. When you go beyond two-tiers the rules change dramatically for the program operator.

- Emphasizing earning commissions primarily on your own efforts although many super-affiliates also earn hefty second-tier commissions.

- Marketing primarily using email and websites, although RSS, broadcast calls, teleseminars, and even direct mail can fit into the picture. There is a movement towards using offline methods to drive business online.

- Often only offering one-time commissions on individual sales.

- Requiring very little direct customer interaction, although the most successful affiliate marketers focus more on interacting with customers and building relationships.

Which is better? Obviously, that’s a loaded question with room for lots of differences in opinion.

Generally, whichever best serves YOUR customers’ needs is better for you.

Whichever offers your customers something that they can’t buy cheaper at the local superstore obviously should sell better for you.

Long-term, lasting success in both isn’t based upon throwing around big numbers, when you know that the average person probably won’t achieve the level of success offered in the examples. Go help visit www.internet-marketing-online-goldmine.com that’s because both depend upon how well your new “recruits” can utilize the system that you equip them with and the level of commitment that they have.

Both can offer residual income, and I personally do generate substantial residual income with both systems. Internet marketing offers residual income through products such as web hosting, membership sites, and product-of-the-month type sites.

Ordinary consumer products can also offer very nice residual income. In order to be a big success in the network marketing arena the product must offer unique advantages AND be priced competitively. Very often, you’ll see products that are WAY over-priced, and they’re that way because there is no real demand in the marketplace and the high commissions are what are used to “lure” unsavvy new distributors.

Ir Rabichand
http://www.articlesbase.com/internet-marketing-articles/the-internet-marketing-or-network-marketing-692490.html

9 Comments to “The Internet Marketing or Network Marketing!”

  1. MLM Mom 19 May 2010 at 12:56 pm #

    Network Marketing Or Internet Marketing–What do you feel is the best way to build a Direct Sales business?
    I have been in the Direct Selling Industry for over 14 years. With the rise of the social web, I have noticed a change in the way people do business. I am looking at launching a new business in my area and wondering if women are still into home parties? Do you like to shop on-line or at a friend’s house? If you are a direct selling rep feel free to give your opinion. Thanks so much for your help!

  2. stcajo2009 19 May 2010 at 5:58 pm #

    Well you are right, the internet has changed everything. I have done MLM strictly over the internet and I have done quite well. Of course your client bas in most cases is everyone in the world.

    In the last year I have left MLM to get into affiliate marketing. This has worked so much better for me because for the most part I make my money with my marketing. I dont worry about recruiting. While I do recruit a bit that only accounts for about 5 percent of my income and I really dont lose sleep over bringing new people on board.

    It is still very hard work but also very rewarding. I definately choose affiliate marketing over network marketing.
    References :
    Dale Mazurek, Expert Affiliate Marketer
    http://wealthyaffiliate.synthasite.com
    See My Story Below
    http://dalesblog.synthasite.com

  3. girlwithideaz 19 May 2010 at 6:00 pm #

    I have been in Direct Sales for 8 years . . . it’s an incredible life! I just switched companies (I went from a party plan company where my team did 1.5 million dollars in sales a year) to a MLM company for a few reasons. I think party plans are on the way out . . . with the economy the way it is it’s hard to find people who want to have people over and feel obligated to buy things. I was also tired of driving all over the place and using gas money for crappy parties :-) What I am doing now is considered Direct Sales too but I found something unique to the market and you basically work with your direct circle of influence (friends, family, neighbors) and it grows from there. It’s a lot less pressure and hardly any out of pocket expenses. It’s been an adjustment going from $10,000 a month paychecks to "starting over", but the company is about 6 months old and absolutely exploding. It is done mainly by word of mouth and then over the web. That’s my two cents! I’d love to network with you . . what type of business are you looking at launching? You can email me!! Thanks.
    References :

  4. Dennis H 19 May 2010 at 6:02 pm #

    Hey MLM mom,

    How about a combination of both?

    I’ve been affiliate/internet marketing since 2001. Last year, I became involved with Beachbody, a network marketing company. At first, it was as a customer. I tried their P90X extreme home workout program with Tony Horton. I saw the infomercial running daily on TV and though I would give it a try. I soon lost a ton of weight and got absolutely ripped in 90 days!

    After that, I decided to become involved in their coaching program. Currently, I have thousands of clients across the country. I am available to them via messageboards, phone, and email to offer support and encouragement while they are doing one of the MANY Beachbody programs (p90X, P90, Slim in 6, 10 Minute Trainer, Hip Hop Abs, Yoga Booty Ballet, etc).

    Beachbody provides me with clients on a daily basis. Also, I use my internet marketing skills to obtain many on my own. for instance, I have YouTube videos with over 200,000 pageviews! some days, I have 50-100 emails in my inbox.

    So yes, network marketing can be done on a local level, but also using internet marketing techniques.

    You can find out more about me and Beachbody’s opportunity by visiting the links below.

    All the best,

    Dennis Hardy
    Independent Team Beachbody Fitness Coach
    References :
    http://www.StartAFitnessBusiness.com
    http://www.DennisHardy.com

  5. John S 19 May 2010 at 6:04 pm #

    I have used what I think is the absolute best guide on the internet…plus it’s free. They are at http://www,internetmarketingsbestfreeguide.com. It has a part on SEO that was very informative.– so overall, I say that they are safe to do business with and have good programs.
    References :

  6. Kimberly H 19 May 2010 at 6:06 pm #

    I also work from home. However, it is through a nationally recognized Medical Benefits company. The only option is to work out of your own home, unless you work for the corporate office. You are considered an Independent contractor and run your business as you please. I choose to work full time, however they are currently hiring both full/part time positions. I set my own hours, so it is very convenient for me. The job responsibilities are to help customers with their medical benefits, and help others who want to work from home.

    If you are interested or would like any information feel free to e-mail me. I’ll leave you my email and website address.

    Kimberly
    khoffman199@ameriplan.net
    http://www.freedomathometeam.com/40633126
    References :

  7. Edric Z 19 May 2010 at 6:08 pm #

    I have not done well with internet marketing but have had some success keeping it person to person. I have done a number of MLMs in the past, all to my dismay except for one. That one was (is) XanGo. It is the only one I have ever turned a profit with. However I am optimistic I will do well with a new one I just signed up with. It is actually in its pre-launch right now and you can get in at the very top before the product shipping kicks off next month. If you want to be in at the top and representing a product that is quickly gaining much notoriety in the health and wellness industry, this may be for you. It is an Açai product but with a much higher ORAC rating than other Açai products on the market. Also it has the most aggressive compensation plan I have ever seen in a MLM. Commissions are paid 9 levels on a 3×9 matrix just for being an active distributer. There are NO volume or growth criteria that have to be met in order to get commissions your entire 9 levels. Secondly it is only $14 dollars
    to become a distributer. If this sounds like something that would intrest you, please send me an e-mail for more information edriczaruba@verizon.net
    Best regards:
    Edric Zaruba
    References :

  8. steeleyjon 19 May 2010 at 6:10 pm #

    I am just getting into it.

    My business model is to use the web to network market my MLM. Actually I think one of the tree I am getting into is not exactly MLM since it is a different payment model than traditional network marketing.

    However, that being said, everyone says do it the traditional way of going up to people.

    Here is my rule of thumb.

    Make a list of friends and family. Never, never, never pitch them or even tell them about your business opportunity unless they pry out of you what your doing.

    Only pitch to people who are already business people (in the case of my model, sales professionals since it is mostly about selling).

    Next, I am building a web site and a squeeze page to help prospects find me. My requirement to join my team…they will have to find at least two people to sign up under them. This kinda makes them be successful prior to joining. (Just an idea, don’t know how well it will work. I am up to 7 interested people and I have not joined yet)

    For those who do join under me, I will put the next sign-ups under them. This will only last for a while as once the organization gets so big, it will not be possible.

    This is using both models.

    It seems there are a few already doing just this.

    Have not yet joined. Plan to soon. I am getting a lot of resistance when it comes to change. I suspect you will too.

    Best wishes.

    References :
    http://www.assist2web.com/change.html

  9. TigerNZ 19 May 2010 at 6:12 pm #

    Hi there I have been in network marketing for 6 years with little to no success, I didn’t relies until last Year that the industry has changed today people dont wanna get into MLM because they dont want to do cold calling or selling …but this is not the end

    last year in Nov 2007 i discover that to be successful in MLM you need to learn how to use web2.0 to market yourself and get targeted leads into your business I was bumped into mlmgoldmine its not a network marketing its a online school that teach mlms how to use web2.0 to get targeted leads into your mlm

    for me I decided to quit my MLM and iam using web2.0 to market as an affiliate, by the way mlmgoldmine colse to public in march 2008 but last month they re-open the door and they only accept people to join after they pass the online interview survey , if you are keen I highly recommended you to go to their website and watch one of their training video , I left a link below for your references

    hope this help

    References :
    http://www.theohanasecret.com/x.php?a=r&id=22084_1470


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