Conventional marketing practice still prevails in businesses. Although there is a great projection that 21st century would mark the boom of online business opportunities, there is prognosis on how Internet will not actively achieve the task of realistic marketing. It is easy to foresee the plight of market in the Internet because of the obvious reasons:
THE PROMOTION IS COMPUTER BASED – items are virtually seen and marketed online, which means viewing of the products and services depend on the availability of the surfer and the hours spent on the computer. During office hours, time spent on computers are work-related, unless the product fits the purpose of browsing, then the marketing ads will not gain significance. The rest of the time will cater to surfers who view the net at home.
LINE CONNECTIONS – data travel through digital lines via telephone or cable connections. It means the speed of transmission will depend on this factor before the marketing scheme could be seen. Surfers leave a site in seconds once the desired contents can’t be viewed at once. Experts like Search Engines target a very fast loading time of 4 seconds for their websites.
COMPUTER AND INTERNET LITERACY – on corporate platform, this is not questionable. Visitors from corporations are more likely literate on the knack of the Internet and Information Technology. This is not an issue nowadays, but try to think on how non-computer users avail the market in reality as compared to the limits on what they can get when they are not facing the computer. That is where the limit is all about. Marketing in the real world is broader.
RELEVANT INTEREST VS PROMOTED PRODUCT – People visit the web to pave way to their interest. Tolerance is very low. A site that loads longer will lose potential browsers. Unless the site is recommended somewhere, it has slim chance of getting visited.
POP-UP CONFIGURATION – Older versions of browsers have no pop-up “on and off” option, which means people have no choice but to load the advertisement pop-ups. Nowadays, this could affect visibility of marketing tools.
BLACK PROPAGANDA – With the freedom of speech widely exploited around the World Wide Web, blogs could create great impact on one’s marketing strategy in few failures. Anybody could easily create fabricated stories without utmost reliability. If this happens against a certain website marketing, the news are easily reacted upon by net browsers from all walks of life.
But the Internet keeps on growing… It means the market goes on!
Website Marketing in its full advantage should only be geared to web-based products and services. If this is not the sole reason for promoting, then its purpose could only be for creating online presence and reference. The Internet has boomed since its primitive start during the 60’s. The current system and feel has been felt during the 90’s when few companies think progressively of putting up websites and start giving customer support via Internet.
Today, almost all commodities are transacted online. It is a haven for selling new products and the virtual means for all kinds of concepts for the sake of earning money. When one gets realistic in terms of adjusting to what technology can do, truly Internet is another world, or another stride where business happens conveniently even without leaving the house. One can order in one click, pay thru online pay sites and wait for the arrival or shipping of the desired item bought online.
Website marketing is all about progressive business!
Mario Churchill
http://www.articlesbase.com/marketing-articles/marketing-through-your-website-102268.html
Posted in Web Marketing System
Can anyone please give me some advice about marketing my website through search engines?
I have gone through google and having trouble with Yahoo and ninemsn. http://www.aromascents.com.au
Go to youtube and post a video with a link to your site.
Or go to eBay and place a listing that promotes your site for more inofrmation. It’s important you don’t sell anything from that link.
Go where the traffic is first!
And redirect it back to you.
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To truly get your site "found" through the search engines, like Google, MSN and Yahoo!, you must first fugure out what keywords you would like to target in the search results, who is your target audience, how you will sell your products (locally, nationally, or globally), and what kind of strategies you would like to implement. You also have to set up a budget you are willing to spend each month, marketing and advertising your site, in link directories, paid banner ads, pay-per-click, and other free and paid sites online…one tip too: Do not submit your site to ANY search engine; let their engiens find YOU and your site on their own; you will generate the most, natural traffic that way, pending you properly optimized and marketed your site.
Unfortunately, there is no get rich quick by means of the search engines strategy to get a site visible in the search engines and across the Internet…this process is often called search engine marketing or search engine optimization, and takes a great deal of time, patience, ongoing monitoring and testing, trial and error and most of all, experience – experience to do the job right.
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my own experience and knowledge
Hey there Kristie M, There is a lot involved in this question and is also the key to a good or bad listing within the search engines. You must use good keywords and what are referred to as trailer keywords. But in saying that you must not overdo it with these words or You may be accused of spamming your pages and the engines will not list them. You also need great content. This is what the engines are after. Then there is the linking both in and out. If you link to another site or sites that tells the engines you can offer more info besides what you have. If you have sites linking back to you that tells the engines that you have great content and others are willing to link to you because of that. so as you can see there is more to it than meets the eye.
You can submit to engines but this may take a while or have some one do it for you at a cost and this also takes a bit of time but will list you quicker.
If you would like help with your site go to our website and have a nosy at the software that can show you how it is done. It wont list/submit the site for you but can show you how its done properly.
I hope this helps you out a little with the great big clouded world of search engines.
If you want to know more feel free to send me an e-mail
sholsdoinit@yahoo.com. I can send you to some great sites that specialize in this subject.
References :
http://www.kiwisdoinit.com
Great software to help newbies out.
Just concentrate on the top three – Google, Yahoo! and MSN, and honestly, just concentrate on Google and you will be better off as Google converts the best right now. You also need a good resource to rely on. Here is the source that I use.
References :
http://www.webmarketingnow.com/
try some of the free web search engine posting services or free classified posting sections on the net. This will give you exposure that you will need to grow & prosper.
References :
Build inbound links to your website.
Most of the directories online charge a one time fee to review your site and add it to their index. Here are three of my favorites:
http://www.avivadirectory.com/cgi-bin/affiliates/clickthru.cgi?id=kahmer
http://www.kahmer.com
http://www.joeant.com
The more inbound links to your site, the better you will rank
with Yahoo / Google / MSN.
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